PROJECT
MAP
DEVELOPED FOR
Blijdorp Zoo
TO BE SEEN IN
Rotterdam
DESCRIPTION:
Development of the definitive map of the Zoo. All the drawings, including icons, are done by us. The brand new map can be admired both physically and via the app.
"Etiquette-wise, someone in the office has made a little blunder. Hopefully, someone is feeling embarrassed about it. Someone hopes you won't notice it! 🤓"
The Redaction
REGARDING THE ASSIGNMENT
PROJECT COMPONENTS
Artwork | Map
When this assignment was in progress, it was formulated as a pitch, parallel to the assignment for the signage and area boards. We were invited to pitch for both, but secretly felt that the two assignments could complement each other. That's why we combined them in our submissions. This is how the fragments of the map on the area panels were created, and the signs immediately serve as physical "you are here" markers when you hold the map next to them. Handy, isn't it?
FUNFACT
Etiquette-wise (is that a word?), there's a little "blunder" on the map, or rather, there's an icon that should have been mirrored. Can you find it? 🧐
